Company news

VAUDE wins the Brand Award 2019

Outdoor-Ausrüster VAUDE wurde mit dem Marken-Award 2019 ausgezeichnet, einem der renommiertesten Marketingpreise Deutschlands. VAUDE freut sich über den 1. Platz in der Kategorie „Beste Nachhaltigkeitsstrategie“. Ralf Geiger, Leiter Endverbrauchermarketing, und Manfred Meindl, Leiter Internationales Marketing, nahmen den Preis am 21. Mai im Rahmen einer großen Gala-Feier in Düsseldorf entgegen. Die „Absatzwirtschaft“, Fachzeitschrift für Marketing, und der Deutsche Marketing-Verband (DMV) verleihen diesen Preis jährlich für exzellente Leistungen in der Markenführung.

Entrepreneur initiative "Bleiberecht durch Arbeit” (right of residence through work) receives award

On May 21, Baden Württemberg’s Prime Minister, Winfried Kretschmann, and Minister of Social Affairs and Integration, Manne Lucha, awarded the state’s first Integration Prize in Stuttgart. The entrepreneur initiative “Bleiberecht durch Arbeit" was honored with the recognition award in the category "Companies and Associations. Antje von Dewitz, VAUDE CEO and founding member of the initiative, accepted the award together with other entrepreneurs. With this award, the state government is honoring the activism of various initiatives that are committed to integration and cohesion in Baden-Württemberg.

Outdoor-Ranking 2019: VAUDE in 1st place

VAUDE has achieved the highest rating for a 1st place finish by the international comparison portal Rank a Brand for their Outdoor Ranking 2019. Within the assessment, 14 outdoor brands were examined on the basis of a catalogue of questions relating to climate protection, environmental protection and fair working conditions. VAUDE demonstrated a high level of commitment in all areas and scored highest in the ranking. "VAUDE sets the standard", was the conclusion of Rank a Brand. "We are really delighted about this fantastic rating, because Rank a Brand raises awareness and provides orientation for end consumers. A growing number of people want to know the conditions under which products are manufactured before they buy them. Rank a Brand contributes significantly to this goal," said Antje von Dewitz, VAUDE CEO.